Wendy’s® 50th: 99-Cent Hot & Crispy Canadian Fries
There’s something satisfying about knowing exactly where your food comes from, especially when it’s grown close to home. Wendy’s® is celebrating 50 years in Canada this year, and as part of the milestone, we’re putting the spotlight on something that’s often overlooked: the humble, hardworking Canadian potato.
For decades, Canadians have trusted Wendy’s to provide fresh, high-quality food, and our fries are no exception. This year, to mark our anniversary, we’re showcasing a true Canadian gem: the potatoes that go into every single batch of Wendy’s fries. Sourced from family farms across Canada, these potatoes bring a taste of home to every crispy bite, making them an essential part of our Canadian story.
A 99¢ Thank-You to Canada
From now until May 18, Wendy’s fans across Canada can grab a Medium Hot & Crispy Fry for just 99 cents—no strings attached, no extra purchase needed. We created this offer to thank the country that helped shape our brand for over 50 years.
Whether you swing by on a lunch break or late at night, this deal lets us show our appreciation. We’re not just offering a great price—we’re celebrating what makes our fries and Canadian roots special. This simple promotion lets us share the love, highlight our commitment to quality, and support local sourcing.
Freshness Starts on the Farm
“Quality starts with the ingredient itself,” says Hayley Kianoff, Wendy’s Manager of International Culinary Innovation. “By working with Canadian growers and suppliers, we make sure every fry delivers that crisp texture and satisfying bite our fans have come to expect.”
This commitment to quality goes beyond just the taste, it’s also about supporting Canadian farmers and communities. With over 1,500 potato farms across the country, the potato industry in Canada is a powerhouse that provides jobs and economic growth to many regions. Wendy’s is proud to play a role in this thriving sector, which continues to evolve and innovate to meet the growing demand for quality food.
Canada’s #1 Vegetable Crop
Did you know that potatoes are Canada’s #1 vegetable crop by volume? The Canadian potato industry is worth over $1.5 billion annually, and provinces like P.E.I. and Alberta are among the largest producers. In fact, Canada is one of the top potato producers in the world, and the country’s climate and soil make it ideal for growing potatoes.
Statistics Canada reports that over 3 million acres of land are devoted to growing potatoes across the country. This commitment to growing potatoes at home helps keep the Canadian food system strong, while also offering consumers high-quality, homegrown products that are good for both the economy and the environment.
20 Cuts, One Winning Fry
Wendy’s has gone to surprising lengths to get our fries just right. Our culinary team tested 20 different cuts and shapes before choosing the version we serve today. After a lot of trial and error, we landed on the golden fry with a light interior and a sturdy, crispy crunch on the outside.
What makes these fries even better? The fact that they’re made using a mix of 10+ potato varieties, each chosen for their ability to balance texture, colour, and taste. This careful selection of potatoes ensures the perfect fry every time, crispy on the outside, fluffy on the inside, and just the right amount of golden deliciousness.
Supporting a National Supply Chain
This promotion doesn’t just celebrate a side dish, it highlights a Canadian supply chain that includes farmhands, drivers, food scientists, and restaurant teams. Every fry represents part of a larger commitment to sourcing locally, delivering consistent quality, and supporting the communities that help bring our food from farm to table.
At Wendy’s, we know it takes a team to make great food, and we’re proud to work with dedicated partners who share our vision for high-quality ingredients and sustainability.
More Than a Side
So from late breakfasts to late-night cravings, Wendy’s 99-cent fries are more than just a good deal, they’re a bite of Canadian agriculture served hot. This promotion is a reminder of the hard work, local partnerships, and quality ingredients that go into every fry we serve, and we’re excited to share it with you.
*At participating Canada Wendy’s. A la carte only. Not valid with any other discount or offer or on third-party delivery platforms. Excludes Topped Fries and Seasoned Potatoes.
